INDUSTRY STUDY OUTLINE COVER PAGE center the by-line data (1) o Title (Industry canvass of _________) o This proclaim on the Study of the (state the industry) was submitted on (state the date) as part of the Requirements in TM 206 Technology Marketing and Commercialization. o This Industry Study was conducted by (state the names of the team members) under the supervision of Prof. Edison D. Cruz. You should peculiarity over your printed name.
o Masters in Technology Management o Technology Management Center, University of the Philippines, Diliman, Quezon City TABLE OF CONTENTS EXECUTIVE SUMMARY INDUSTRIAL STRUCTURE o NUMBER OF FIRMS THAT COMPETE IN THE INDUSTRY o DEGREE OF assiduousness WITHIN THE INDUSTRY ? DOMINATED BY FEW LARGE FIRMS or ? some(prenominal) FIRMS BUT NO DOMINANT ONES o AVERAGE OR TYPICAL SIZE OF THE FIRMS IN EACH OF THE INDUSTRIES (by sales volume) o AVERAGE PROFITABILITY OF THE MEMBERS (Profit-to-Sales Ratio) o INFORMATION ON THE copulation CAPITAL OR LABOUR INTENSITY OF THE FIRMS INDUSTRY cherish CHAIN and FORCES parkway COMPETITION o DETERMINE THE INDUSTRY GROUPS mixed FROM RAW MATL TO FINAL PRODUCT IN DEMAND BY A FINAL CUSTOMER o crumple WHERE IN THE CHAIN MARKET POWER RESIDES AND WHY o FORCES DRIVING INDUSTRY COMPETITION (by Michael Porters approach) MACRO-ENVIRONMENTAL TRENDS o deal AND ANALYSE THE IMPACT ON THE INDUSTRY OF THE FF FORCES (IF THE INDUSTRY COMPETES IN OVERSEAS MARKET, ALSO ANALYSE THE CORRESPONDING DIMENSION) ? SOCIAL, CULTURAL, DEMOGRAPHIC, and ENVIRONMENTAL ? POLITICAL, GOVERNMENT, and LEGAL ? TECHNOLOGICAL ? ECONOMIC MARKET SEGMENTS o DIFFERENT SEGMENTS + CORRESPONDING CUSTOMER BUYING CHARACTERISTICS... If you want to abide a full essay, order it on our website: Orderessay
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