Marketing Strategy for Business Seminar

A Better You health Center Report: market Keller alumnus School of Education March 2012 Marketing intention Our Service A Better You Wellness Center is a fittingness and health centerfield accommodate towards our baby boomer population. sister Boomers argon those who are natural in in the midst of the years of 1946-1964, or in simpler terms, between the ages of 48 and 66. bumble Boomers have become much(prenominal) a bouffant donation of our population, being the fastest growing and as well the approximately affluent (SeniorsVoices). Because they are such a large bureau of our society, as a business venture, we have dogged to channelise the wellness that pertains to them. There are many fitness centers, such as Ballys, 24-Hour Fitness and Golds Gym. However, you do not cover many wellness centers that are targeted specifically for baby boomers. A Better You has chosen the localisation convention of Tamarac, Fl. A Better You Wellness Center sets itself apart from the tilt by its convenient combination of services. Not only do we provide fitness services, but we also provide ad hominem trainers and nutrionist and dieticians on staff for all our nodes needs. Within a five-mile suck constant there are various businesses such as expand shops, salons, clinics and other retail stores. However, there is no fitness center targeted specifically for Baby Boomers.

In the fitness center, clients forget have an energetic décor to enhance their hunt downout experience. They so-and-so work alone on the fitness equipment, or plan meter with a personal trainer. There will be Cardio Equipment that will have TVs attached to them so that the customers experience is! enhanced. If the client necessitys to partake in class activities, we have classes such as Aerobics, Zumba and Pilates. While you office see your 65 year old neighbor at the gymnasium beside you on the treadmill, they really have a opposite nutritionary need than you. Baby Boomers begin to suffer from digestive issues, hormonal issues such as Menopause, and a slower metabolism (EverydayHealth)....If you want to get a full essay, order it on our website: OrderEssay.net

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